Rebranding and Brand Transformation.

The leaders in revitalising brands and creating new brands

We have a long and rich history of decades of transforming a diverse array of brands to become more formidable, magnetic, robust and profitable across myriad categories. Our Traffic Brand Process forensically diagnoses what is ailing a brand, and provides effective remedies that ensure that the brand returns to full health as rapidly as possible.

Our Branding Capabilities

Brand Creation

We have a rich history of creating powerful, successful brands from scratch across a range of sectors and categories. A blank piece of paper is a liberating starting point for any business!

Brand Transformation

Our highly awarded and effective rebranding design process has been the catalyst for dozens of successful brand transformations, both large and small, across a myriad of markets.

Traffic Brand Process

Operating on the principle that brands are like humans – living, breathing entities that require ongoing care and attention – our Traffic Brand Process is the foundation of our approach to brand transformation.

Naming & Trademarks

For many of the brands that we create, we undertake the necessary steps to ensure that the relevant naming and trademarking processes and procedures are adhered to, in Australia and around the world.

Brand Mark Design

Our award winning creative team continually sets new design benchmarks with the brands, evidenced by our continual stream of industry recognition and award wins, both here and around the world.

Style Guides

A crucial cornerstone of most successful brand roll-outs, the brand style guide is the ‘bible’ that sets the agenda, and keeps consistency for how the brand should be implemented across all touchpoints.

Our Branding Case Studies

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