Senior Digital Producer – Melbourne

Job Description
Being a leader and key contact for every agency digital project, both internally (with Account Management and Creative) and externally (with suppliers and clients), the Digital Producer assumes overall accountability for the success of every digital project within the agency.

The Digital Producer manages digital projects end-to-end, and is responsible for the successful on-time and on-budget delivery of digital projects within Traffic. They ensure all digital productions are highly successful from a financial and delivery perspective, particularly managing timelines, scope creep, WIPs and the allocation of resources. They facilitate an effective workflow between project team members.


  • Writing project scopes, functional specification and other documentation.
  • Contributing to UI/UX including sitemaps, wireframes, and user flows.
  • Attend meetings with Account Management and Clients both in studio and off-site. Playing a lead role in digital workshops – planning, facilitating, reporting.
  • Management of delivery team members, including copywriters, social media managers, designers and developer – both in-studio and remote.
  • Digital Project Management – managing timelines, WIPs, content and the allocation of resources.
  • Manage client expectations, scope creep, objectives, content sourcing and timelines.
  • Ability to manage difficult projects and turn them into successful projects.
  • Working with the Digital Director and Developers to constantly improve the production process.
  • As a senior member of the production team, you will also support and mentor the more junior members of your team and provide support required to the Executive and Account Management team.
  • Contributing to new business pitches.


  • Excellent oral and written skills with attention to detail with strong, assertive communication skills.
  • Project Management skills, monitoring project performance, prioritising and escalating, as needed.
  • Strategic thinking, beyond the obvious solution leading to account growth.
  • Technical competence of CMS in particular WordPress and eCommerce platforms.
  • Experience in the Branding and Property Marketing industry is desirable.
  • Experience working with developers on large scale UX / UI projects is highly favoured.
  • Experience in managing defects and change requests.
  • Knowledge of Google Analytics reporting.
  • Skills and knowledge of Adobe Creative Cloud, Sketch, Invision, Axure and UX capabilities are preferred.
  • Tertiary qualified with formal education across project management, design, development, business or technology/IT.
  • Australian permanent residency or eligible Australian work visa.
  • Minimum 5+ years Producer/Project Management experience working in a digital agency or studio.


About Traffic
We are Traffic, a globally focused, brand transformation and property marketing agency designing experiences that engage people. Digital design transcends vertical markets, and is at the core of our work for all clients.

Traffic transforms companies and brands emotionally, creatively, physically, digitally, culturally, profitably, responsibly and inspirationally.  We have developed a unique strategy development methodology (Brand Metabolism) that deliver increased sales, profits and ROI.

We believe standing still is the fastest way of going backwards.

If this role sounds like you, than please send through your CV and portfolio highlighting your strong abilities today to

Salary will be commensurate with experience.