General Manager – Sydney

Exciting opportunity for a General Manager who has previously worked in a digital, creative or branding agency to work for an award winning independent boutique agency. Traffic Sydney is an award-winning national agency who is constantly looking for ways to innovate and push the envelope. They are going through a period of growth and are now looking for a General Manager.

You will work directly with the CEO whilst focusing on the day to day running of the office to ensure productivity and profitability are top of mind. You will drive the team to have fresh and dynamic ideas. The role is also client facing so you’ll need to build senior relationships with clients and contribute to new business pitches too.


  • Manage all aspects of ongoing brand transformations, marketing, brand and POS work.
  • Lead and manage creative and client services teams.
  • You will lead the agency in delivering a successful full-service offering across strategy, media planning, digital, print, social media, PR and creative communications.
  • Prepare and implement annual business plans budgets and set revenue targets.
  • Oversee the management of all business operations and functions to ensure the achievement of business plans and budgets.
  • Prepare reports and forecasts for the Board as required.
  • Collaborate, cooperate, and proactively contribute to ensure the annual business plan and budget is exceeded.
  • Communicate performance expectations and support the team by building required competencies, providing feedback, managing behaviours and performance gaps.
  • Monitor individual and team performance and workload and take action to address learning and development needs and performance issues.
  • Actively participate in the Annual Performance Review process.

Skills & Experiences

  • You must possess a background that is creative and preferably have experience in working for a digital, design, brand or advertising agency.
  • Proven experience in driving successful teams including improving business moral.
  • Strong customer focus
  • Strong knowledge of business practices and methodologies.
  • Self starter, autonomous, reliable
  • Brand Strategy & Communications Planning would be beneficial.

About Traffic
We are Traffic, a globally focused, brand transformation and property marketing agency designing experiences that engage people. Digital design transcends vertical markets, and is at the core of our work for all clients.

Traffic transforms companies and brands emotionally, creatively, physically, digitally, culturally, profitably, responsibly and inspirationally. We have developed a unique strategy development methodology (Brand Metabolism) that deliver increased sales, profits and ROI.

We believe standing still is the fastest way of going backwards.

If this role sounds like you, than please send through your CV  highlighting your strong abilities today to

Salary will be commensurate with experience.