• Watch Shop

    As part of our reviewing of the Thomas Jewellers brand and setting the agenda for its’ future, we identified a significant gap in the retail landscape that Thomas Jewellers were uniquely qualified to fill.

    Work Categories
  • Eliston

    The launch of Eliston, Clyde’s fresh new masterplanned community, was an exciting project for Traffic. The tranquil setting of the new development was a branding dream.

  • Ellarook

    Ellarook is located in Truganina, right in the heart of Melbourne’s booming west, just 25 mins from the city. We were engaged by the award-winning team at Intrapac to develop everything for this launch.

  • Harvest Rise

    This essence of Harvest Rise is captured and delivered in every element of the entity, all conceived, designed and delivered by the Traffic team.

  • Gen Fyansford

    Geelong’s largest infill land estate, Gen Fyansford is the largest development ICD has undertaken to date.

  • Funtastic

    Traffic designed, developed and executed a new eCommerce website for Funtastic.

  • Diamond Exchange

    Traffic identified an opportunity for the business to make a transition to a physical entity, and used this transition as a ‘line in the sand’ to update the existing brand identity.’

  • Jubilee Festival

    Traffic among other key stakeholders was tasked with marketing an event to promote the launch of both the New Sales & Information Centre, as well as the Jubilee Display Village.

  • Hodges

    Developing a new brandmark for Hodges, Melbourne’s preeminent real estate agents.

  • Paul Bram

    Paul Bram is an iconic Melbourne jeweller, famous for handcrafted engagement rings and jewellery.

    Work Categories
  • Giving Sportsco the Competitive Edge

    Giving Sportsco the competitive edge.

  • Jubilee – Celebrate the Unexpected

    Traffic, helping Jubilee stand out from the crowd.

  • Hendry

    Positioning Hendry as a holistic compliance service provider, unifying all the Hendry services under this one master-brand.

  • BMW Financial Services – Full Circle Finance DM

    This high impact direct marketing piece was based around the notion of renewing ‘commitment’. So the piece was designed as a jewellery box.

  • Playgroup Australia

    Traffic, helping Playgroup engage mothers in a modern physical social network.

  • Castran Gilbert

    Updating a brandmark with an injection of a bold highlight orange colour to provide this sense of flair, modernity and relevance for this Real Estate brand

  • The Professionals

    Traffic, helping the Professionals to create customer happiness through the power of people.

  • Paul Bram Melbourne Romance 2015

    Traffic’s 2015 campaign for jewellery brand Paul Bram, marries their exquisite jewellery with the beauty of Rebecca Judd and the city of Melbourne.

  • Alsco

    A refreshed Alsco brand including website, collateral, ATL comms, vehicle livery, and more.

  • Icehouse

    Launching the largest ice sports and entertainment facility in the Southern Hemisphere.

  • Power of Mushrooms

    Bringing mushrooms out of the dark and on to consumer plates.

  • Narva – The Vision to Go Further

    A new brand TV commercial, print, outdoor; Trade Show displays; landing page; Collateral; and more.

  • Mercedes Benz – Project Glamour

    Traffic was invited by Mercedes-Benz in an invitation-only global pitch.

  • Thomas Jewellers

    ‘Everlasting Love’ campaign for TV, press, digital display, search, social media promotions, catalogue & more.

  • Kaiser Baas

    A totally new brand identity for Kaiser Baas.

  • CAVE

    We developed a brand essence ‘natural inspiration’ to reflect the premium positioning, the quality of the stone and the needs of the target market

  • Perfume Connection

    Ground up brand and retail transformation.

  • House

    Moving House retail sales.

  • St Clair

Injecting emotion into an innovative real estate development.

  • Embassy

    Brand strategy, brand identity, website and roll out plan for a new residential project in the prestigious, Double Bay.

  • ‘From Thomas’ Valentines Day

    The latest instalment of the ‘From Thomas’ campaign for Thomas Jewellers – Valentines Day.

  • “From Thomas” – Father’s Day TV Ad

    Traffic rolls out Father’s Day TV & Radio campaign for Thomas Jewellers.

  • Teachers Health Fund WA

    A comprehensive, targeted campaign to raise awareness for Teachers Health Fund in WA.

  • Aviate

    Developing a compelling personality and strategy propels Aviate into the future with a self sustaining brand identity.

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