Beaurepaires
Since winning the Beaurepaires account in 2005, Traffic has completely reinvented the brand. From designing new store exteriors and interiors, to creating cut through strategies and retail advertising that gets results, to making tyres more female friendly, Traffic left no stone unturned to ensure the new Beaurepaires was an outstanding success. Traffic’s work for the brand has been rolled out across their 300+ stores nationwide and has been recognised at the Australian Catalogue awards.
